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MORNING UPDATE: PriceWatch Alerts for HPQ and More... for 2013-07-01
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MORNING UPDATE: PriceWatch Alerts for HPQ, DLTR, BA and More...

July 1, 9:00 AM ET - PriceWatch Alerts for HPQ, DLTR, ABC, CREE,
AEGR, BA, BMY, KSS, APOL, ANN, Market Overview, News Leaders and
Laggards, Today's Economic Calendar, and Index Support &
Resistance Levels.

PriceWatch Alerts for HPQ, DLTR, ABC, CREE, AEGR, BA, BMY, KSS,
APOL and ANN.

Hewlett Packard (NYSE: HPQ) has been identified by
InvestorsObserver analysts as being well-positioned for a new
covered call today. Buying the stock for $24.80 while selling the
September $24.00 call will produce a new covered call with a
break-even point around $22.68. At that price, this position has a
target return of 5.8%. This trade will have roughly 8.5% downside
protection, while still aiming for a 5.8% return in 82 days. It
will lock in that return as long as Hewlett Packard is above
$24.00 on 9/21/2013. For comparison purposes only, this HPQ
covered call aims for an annualized return rate of 25.9%.

Dollar Tree (NASDAQ: DLTR) has been selected by InvestorsObserver
analysts as a stock that is an ideal candidate for a new covered
call today. Buying the stock for $50.84 while simultaneously
selling the November $50.00 call will result in a new position
with a target return of 6.1%. Based on recent prices, this
position will cost about $47.14, which is also the trade?s
breakeven point. At that level, this covered call has 7.3%
downside protection, while still providing a 6.1% return in 138
days as long as DLTR is above $50.00 on 11/16/2013. For comparison
purposes only, this Dollar Tree covered call aims for an
annualized return rate of 16.0%.

AmerisourceBergen (NYSE: ABC) has been chosen by InvestorsObserver
analysts as a candidate for a new covered call today. Selling the
November $55.00 call while at the same time buying ABC stock for
$55.83 will produce a new covered call with a target return of
4.9%. Based on recent data, this trade will cost about $52.43,
which is also the covered call?s breakeven point. At that price,
this covered call has 6.1% downside protection, while seeking an
assigned return of 4.9% return in 138 days. If ABC is higher than
$55.00 on 11/16/2013, we are assured that simple return. For
comparison purposes only, that equates to an annualized return
rate of 13.0%.

Cree (NASDAQ: CREE) has been selected by InvestorsObserver
analysts as a stock that is an ideal candidate for a new covered
call today. Buying the stock for $63.83 while simultaneously
selling the August $62.50 call will result in a new position with
a target return of 7.0%. Based on recent prices, this position
will cost about $58.43, which is also the trade?s breakeven point.
At that level, this covered call has 8.5% downside protection,
while still providing a 7.0% return in 47 days as long as CREE is
above $62.50 on 8/17/2013. For comparison purposes only, this Cree
covered call aims for an annualized return rate of 54.1%.

Aegerion Pharmaceuticals (NASDAQ: AEGR) has been selected by
InvestorsObserver analysts as a stock that is a strong candidate
for a new covered call today. Selling the July $62.50 call while
simultaneously buying AEGR stock for $63.34 will result in a new
position with a break-even point around $59.24. At that price,
this position has a target return of 5.5%. This trade has 6.5%
downside protection, while still providing a 5.5% return in 19
days as long as AEGR is above $62.50 on 7/20/2013. For comparison
purposes only, this Aegerion Pharmaceuticals covered call targets
an annualized return rate of 105.7%.

Boeing (NYSE: BA) has been identified by InvestorsObserver
analysts as being well-positioned for a new covered call today.
Buying the stock for $102.44 while selling the November $100.00
call will produce a new covered call with a break-even point
around $95.44. At that price, this position has a target return of
4.8%. This trade will have roughly 6.8% downside protection, while
still aiming for a 4.8% return in 138 days. It will lock in that
return as long as Boeing is above $100.00 on 11/16/2013. For
comparison purposes only, this BA covered call aims for an
annualized return rate of 12.6%.

Bristol Myers (NYSE: BMY) has been selected by InvestorsObserver
analysts as a stock that is an ideal candidate for a new covered
call today. Buying the stock for $44.69 while simultaneously
selling the December $44.00 call will result in a new position
with a target return of 5.5%. Based on recent prices, this
position will cost about $41.72, which is also the trade?s
breakeven point. At that level, this covered call has 6.6%
downside protection, while still providing a 5.5% return in 173
days as long as BMY is above $44.00 on 12/21/2013. For comparison
purposes only, this Bristol Myers covered call aims for an
annualized return rate of 11.5%.

Kohls (NYSE: KSS) has been chosen by InvestorsObserver analysts as
a candidate for a new covered call today. Selling the October
$50.00 call while at the same time buying KSS stock for $50.51
will produce a new covered call with a target return of 5.0%.
Based on recent data, this trade will cost about $47.61, which is
also the covered call?s breakeven point. At that price, this
covered call has 5.7% downside protection, while seeking an
assigned return of 5.0% return in 110 days. If KSS is higher than
$50.00 on 10/19/2013, we are assured that simple return. For
comparison purposes only, that equates to an annualized return
rate of 16.6%.

Apollo Group (NASDAQ: APOL) has been selected by InvestorsObserver
analysts as a stock that is an ideal candidate for a new covered
call today. Buying the stock for $17.72 while simultaneously
selling the August $17.00 call will result in a new position with
a target return of 6.4%. Based on recent prices, this position
will cost about $15.97, which is also the trade?s breakeven point.
At that level, this covered call has 9.9% downside protection,
while still providing a 6.4% return in 47 days as long as APOL is
above $17.00 on 8/17/2013. For comparison purposes only, this
Apollo Group covered call aims for an annualized return rate of
50.0%.

Ann Taylor Stores (NYSE: ANN) has been selected by
InvestorsObserver analysts as a stock that is a strong candidate
for a new covered call today. Selling the August $33.00 call while
simultaneously buying ANN stock for $33.20 will result in a new
position with a break-even point around $31.50. At that price,
this position has a target return of 4.8%. This trade has 5.1%
downside protection, while still providing a 4.8% return in 47
days as long as ANN is above $33.00 on 8/17/2013. For comparison
purposes only, this Ann Taylor Stores covered call targets an
annualized return rate of 37.0%.

*Annualized returns are shown for comparison purposes only

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NOTE: All stocks and options shown are examples only. These are
not recommendations to buy or sell any security.

NEWS LEADERS AND LAGGARDS
Cerner Corp (CERN), Onyx Pharmaceuticals (ONXX) and Qihoo 360
Technology (QIHU) are headed higher this morning, while News Corp
(NEWSA), Research in Motion (BBRY) and Hyperdynamics (HDY) are in
decline. F5 Networks (FFIV), Expeditors International of
Washington (EXPD) and BASF SE (BASFY) were upgraded by analysts
this morning, while UIL Holdings (UIL), Atlas Air Worldwide
Holdings (AAWW) and Research in Motion (BBRY) were downgraded.

MARKET OVERVIEW
Asian markets headed mostly higher overnight, with the Nikkei 225
gaining 1.3%, the Mumbai Sensex adding 0.9%, and the Shanghai SEC
picking up 0.8%. Optimistic news came from Japan's tankan survey
as well as Taiwan PMI, but Chinese and Korean PMI both slipped.
The Australian ASX fell 1.8% to lead the losing indices as mining
companies and Australian banks fell sharply.

In Europe, the major indices are all higher so far today after the
euro-zone PMI was revised upward a tick. The English FTSE picked
up 0.9%, the French CAC 40 and Euronext 100 added 0.7%, while the
German DAX lagged behind, up only 0.4% after that country's PMI
reading was revised lower.

Crude oil is higher this morning, with West Texas Intermediate up
$0.89 to $97.45, up 0.9%. Gasoline and heating oil are each higher
by almost 1% as well, while natural gas is down 0.8%. Gold futures
have added more than 1% to $1,238, while copper is up 3.3% to
$3.15. The US Dollar is stronger against the Yen but weaker
against the Euro, while Bitcoins are trading near Friday's lows at
$95.

PUT/CALL RATIO
Friday, 833,558 call contracts traded on the Chicago Board Options
Exchange (CBOE) compared to 546,963 put contracts. The single-
session put/call was 0.66, while the 20-day moving average is now
at 0.68.

SUPPORT & RESISTANCE LEVELS
The S&P 500 Depository Receipts (SPY) ETF has support at $151.50,
resistance at $162.50. The Nasdaq 100 (QQQ) has support at $68.50
and resistance at $72.

TODAY'S ECONOMIC CALENDAR
10:00 AM Jun ISM Index
10:00 AM May Construction Spending

EARNINGS EXPECTED TODAY
There are no major earnings announcements scheduled for today.

This Morning Update was prepared with data and information
provided by:

PowerOptionsPlus.com - The Best Way To Find, Compare, Analyze,
and Make Money On Option Investments - Forbes Best of the Web
Winner.

InvestorsObserver -- Better Strategies for Making Money in Up,
Down, and Flat Markets -> Get Started with InvestosObserver's 100%
Free Essentials Service: http://www.poweropt.com/io

All stocks and options shown are examples only. These are not
recommendations to buy or sell any security and they do not
represent in any way a positive or negative outlook for any
security. Potential returns do not take into account your trade
size, brokerage commissions, taxes or our subscription fees which
will affect actual investment returns. Stocks and options involve
risk and are not suitable for all investors and investing in

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